Atlanta’s Mercedes-Benz Stadium is a structural steel masterpiece. Completed in July 2018, it boasts the world’s largest halo board and is one of only a handful of American football stadiums with a retractable roof. In a trip to the roof, Bill Darden, President of Darden & Company, the project-management firm overseeing development of the stadium for Falcons and Atlanta United …
Cannabis & Beer. Coding & Marking. Are You Prepared?
The future of beer is changing. More and more brewers are experimenting with cannabis and CBD in an effort to provide customers with a uniquely, hop-heavy taste experience. The New Brewer reports, “Lagunitas (fully owned by Heineken) HiFi Hops is reportedly the first foray by one of the world’s largest brewers into the marijuana-related market…In 2018, two Lagunitas-branded non-alcoholic products …
Printing For The Wood Industry
There aren’t many industries older than the wood business. As long as we have been building things, people have been cutting down trees and trading them in the marketplace. Forged by blood, sweat, and tears, the wood industry is the foundation of the world as we know it. But even an ancient business needs modern operations. That’s where we come …
Making Your Mark: How to Create Your Brand Identity in the Wood Industry
For all the talk about branding in modern business, many people are still confused about what it means. Sometimes, the best way to understand something is to take a step back and think simply. “Branding is not just a stamp. It’s a connection to your customers.” Bill Rossiter, CEO of the branding company Interrupt, LLC, shared this clear-cut message with …
The Craft Beer Industry: Trends And Solutions That Stick
The craft beer industry, like any industry, is full of trends. VinePair.com reports “Not all beer trends are created equal. Some have staying power and become national or global phenomena, while others fizzle quickly. There are several movements coursing through American breweries that are worth celebrating, but, for now, let’s focus on the absolute worst.” To find the worst trends …